CONTENT IS THE KING
Tomorrow, a new technology would take the industry by storm, stay for some time, grow older and fade away from the scene.
But stories don’t. Be it text, video, imagery…quality content with story appeal never bores the users.
In every avenue of digital space, it is the original rich content that helps your brand garner a unique position and stands apart from the rest.
For example, on a website, only original engaging content with a seamless flow and perfect images could give users a special memorable experience.
In social media, building a brand is like building one big edifice where each and every brick is important.
It’s like telling a story and all stories have a proper beginning, middle and end.
Random communication never works for any business. Hence a good content strategy is vital in online space. Rich content in website, entertaining and engaging content in social media and well-written blogs can collectively work in tandem and create the persona of your brand.
IT’S GOOD FOR SEO
Quality original content is the mother source for effective SEO. SEO friendly content in blogs and website could be of great help for search engine rankings. The more the content is original and engaging, the better the rankings in search engines.